Motion, Film & 3D
A fully CGI product ad for a luxury water brand — built entirely in 3D, from bottle modeling to photoreal glass and studio lighting, with no physical shoot required.
VEPO Water needed a premium, polished product ad capable of carrying a "luxury" positioning — but a physical studio shoot for glass and liquid is notoriously difficult to light and control, and re-shoots for label or angle changes get expensive fast.
Create a fully computer-generated product visualization realistic enough to be mistaken for a photographed shoot — nailing the hardest material in CGI (clear glass with liquid inside, which has to handle refraction, transmission, and reflection all at once) — while giving the client full creative flexibility to adjust lighting, angle, or backdrop without ever touching a camera.
Build the entire ad natively in 3D rather than compositing CGI onto a photographed plate: model the bottle precisely, develop physically accurate glass and liquid shaders, then light and stage it like a real studio set — so the final render carries the same believability as photography with none of the physical shoot constraints.
Connecto modeled the VEPO Water bottle from scratch in Blender, built a Principled BSDF-based glass/liquid shader (tuned for IOR, transmission and alpha to get accurate refraction), then constructed a full virtual studio: softbox-style lighting panels, marble/plush pedestal, and a ribbed wood-slat backdrop for warmth and texture contrast against the clear bottle. The reel documents the full pipeline — from bare wireframe, through shader development, to lighting/prop blocking, to the final polished hero shot — as a transparent look at the process behind the finished ad.
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